Cinthol - Male Grooming Campaign

Cinthol is a brand all about the outdoors. Once the tagline ‘Alive is Awesome’ was incorporated, the brand and all its communication has lived by it. So, when Cinthol decided to venture into the male grooming category, the outdoor tonality needed to come through, but with a certain urbanism attached to it.
These eight ‘how to use’ videos were written to fit into that space. They not only introduce the products but define the direction the brand is embarking on.









Product photography used across Print, Digital & Social

Havmor Ice Cream – The Cool Gaiz

We wanted to establish Havmor as a brand synonymous with real milk ice cream. And who better to tell this story than cows themselves. #MadeOfMilk pushes that thought further in a humorous way. With the help of the two Cool Gaiz


The Cool Gaiz can’t believe their luck on discovering the magic ingredient that makes Havmor Ice Cream. It’s going to be the best summer ever! #MadeOfMilk


Just another extraordinary day in the life of The Cool Gaiz. All it took was one question - “chocolate?” #MadeOfMilk



Print Ads / Poster

Indeed - Integrated Campaign

After launching the India, let’s get to work campaign, Indeed had established itself as a job search
engine.
The next task was to show what the search engine was capable of doing. 
Keeping this in mind, we devised a campaign consisting of TVCs, YouTube pre-rolls, radio and print.






Print Ads






Metro Branding



YouTube Vogon's